Verve Media project under the direction of Martin Weisz
In this project, I created a series of neon casino signs for the WOW VEGAS commercial. Working under the creative direction of Martin Weisz at Verve Media, I was given references and guidance while enjoying the creative freedom to design and develop these assets.
These neon signs were modeled in Blender, utilizing poly modeling, curves, and meshes derived from vectors I created in Illustrator.
The signs were brought to life through baking and texturing in Substance Painter and Photoshop, ensuring that they complement the commercial’s aesthetic.
The signs were brought to life through baking and texturing in Substance Painter and Photoshop, ensuring that they complement the commercial’s aesthetic.
The signs, along with other assets, were integral in bringing to life the pathway that Paris Hilton walks through in the beginning of the commercial, contributing to the overall visual narrative.
